Fanta Saving the Source was a collaborative project with Coke, Vectorform, Ogilvy and Psyop.We worked to deliver an experience with the other partners that fit the wants and needs from Coke. The end result was an amazing animated graphic novel infused with gaming experiences.
This was my first role as Lead Motion Artist. I used delivered assets to create motion studies of how the site would work as a user navigated through the pages. These movie clips went through several iterations between developers and designers to create the foundation for the final website.
I was also able to lend my ideas to the games created for the site. The game ideas are based on art from Psyop and are early concepts before going to the artists at Psyop to create the final assets.
Enjoy this experience here:
http://www.fanta.com/playfanta/graphicnovel/1/